Why Corporate Breakfast Events are the New Dinner

Rise and shine, dear event organisers, because corporate breakfast events are firmly on the menu circa 2025.

But don’t let the ghost of breakfast meetings past put you off, with bone-chilling tales of stale pastries and yawns. Thankfully, corporate breakfast events have since had a glow up.

National Better Breakfast Day on 26th September is as a good a time as any to revisit the concept… and for many good reasons. For example, you might be planning morning team events to rally the troops? Or perhaps you’re catching up with a client? In any event, breakfast meetings are:

·       Cost-effective

·       Time efficient

·       Surprisingly energising

·       Easier to squeeze into hectic diaries than lunch or dinner events (no babysitter required, and no taxi or train combat on the way home)

In this article, we’re exploring why breakfast is the most productive meal of the day - and how to host one your stakeholders will be keen to set their alarm clocks for.

Corporate Breakfast Events = Smarter Business

Breakfast meeting UK-wide are trending. But what’s making event managers, teams (and budgets) so happy to be up with the lark?

These ‘first thing’ affairs are:

·       Time smart - Start early and finish early, before the day kicks in at full speed. As an additional bonus, breakfast meetings are extra convenient for stakeholders with back-to-back diaries, and also hybrid teams.

·       Productivity boost - People’s brains are more switched on in the morning. And phones are less likely to ping mid-meeting. As a result, attendees are fresher, more focused, and less likely to duck out, leading swiftly on to...

·       Lower no show risk - Corporate breakfast events are less likely to clash with other commitments, including dinner plans or school runs.

Kindle Big Ideas Over Brekkie

Current breakfast event ideas are just as creative and thought-provoking as evening affairs. So, think:

·       Breakfast brainstorming - Set the scene for morning team events with a short presentation or challenge. Then let the ideas fly over smashed avocado on sourdough.

·       Cultural cuisine breakfast - Travel the world, explore diversity, and start conversations without setting foot outside the venue.

·       Morning workshop - Bring in a speaker or run a mini masterclass with a side of pancakes. Talk about feeding minds and stomachs.

·       Recognition breakfast - Celebrate your team’s hard work with a feel-good morning feast, and even a Mimosa or two. Well, it’s always 5 o’clock somewhere.

·       Wellbeing breakfast - Kick off a healthy breakfast meeting with a breathwork session or guided meditation, followed by energy-licious smoothie bowls, protein pots, and plant-based savouries.

Plus, you can also lean into corporate breakfast events to support your ESG goals.

Book a Better Breakfast for an Even Greater Cause

 Premier Inn owner Whitbread are doing just that, donating 25p to Great Ormond Street Hospital Charity for every breakfast served this 26th September. They’re hoping to raise £25,000, proving you can change lives with a full English.

Managing Director Simon Ewins commented: “You might say the fundraising drive will turn us all into ‘(baked) bean counters’!”

A breakfast fundraiser is a brilliant way to support your charity of the year or a local cause. How about adding a charitable flavour to your own events schedule?

You Bring the Brief, We’ll Bring the Venue, They’ll Bring the Bacon

Planning morning team events in Manchester or Motherwell? Looking for breakfast event ideas with a view in London or Lincoln? How about a healthy breakfast meeting in Birmingham or Bournemouth for pre-conference networking?

Our FREE venue finding for morning meetings saves you faff and inbox overwhelm, because we:

·       Know which hotels and venues serve decent coffee

·       Have inside access to rates you might not find on your own

·       Take care of the legwork so you don’t have to

Drop us a message about your next corporate breakfast events. And we’ll serve up a shortlist worth having an early night for.